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The 70/20/10 Rule for Spa Social Media (And Why It Works)
Posting every day but getting no bookings? The 70/20/10 rule fixes your content mix so followers actually become clients.
November 21, 2025
9 min read
The Most Overlooked Marketing Strategy for New Spa Owners
Stop chasing new clients. The highest-ROI marketing for your spa is probably something you're not doing at all.
September 30, 2025
9 min read
From Instagram to Bookings: How to Turn Followers Into Paying Clients
Lots of followers but empty chairs? Here's how to turn those Instagram likes into actual spa bookings that pay the bills.
September 23, 2025
11 min read