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Hate being salesy? You can double your revenue with retail without ever feeling pushy. Here's how top estheticians do it naturally.

Most loyalty programs fail because they're too complicated. Here's how to create one so simple that clients actually use it.

80% of clients who don't rebook weren't unhappy. They just forgot. The simple follow-up that brings them back.

A $10 birthday gift can turn a one-time client into a loyal regular. Here's the easiest loyalty tactic you're probably not using.

Stop losing clients to competitors. These 10 loyalty tactics keep your best clients coming back and referring their friends.